Agentic commerce

A Shopify store AI agents understand

More and more shoppers ask ChatGPT, Gemini or Claude what to buy. We set up your store so an agent understands it, finds the right product and takes the shopper all the way to checkout.

Get a store audit How it works

Where shoppers askChatGPTGeminiClaudeGoogle AI ModePerplexity

Shopper in an AI assistant

I need to insulate a 40 m² attic with 100 mm PIR boards. How many boards should I buy?

You need 14 boards, that is 40.32 m². I’ve prepared the checkout.

Store catalogsearch_catalog

termPIR AL λ 0,022 PIR desky 2 400 × 1 200 mm

100 mm · 2.88 m² / pc

1 514 Kč / pc

In stock

Checkoutcreate_checkout

termPIR AL λ 0,022 PIR desky 2 400 × 1 200 mm

100 mm · tongue and groove

Quantity14 pcs

Area40.32 m²

Per piece1 514 Kč

Total21 196 Kč

Waiting for the shopper to confirm

jmbonline.cz via Shopify UCP

What it looks like

A real product from jmbonline.cz. The agent finds the variant, works out the quantity and prepares the checkout. Only the shopper can pay.

UCPMCPAgentic Storefronts

What an agent needs to recommend you

Agents don’t look at banners. They read data, and when something is missing, they recommend another store.

Agentic Storefronts

We check that UCP and MCP return the right prices, stock and shipping, and set up the AI channels. The shopper always confirms the payment.

llms.txt and agents.md

A short description of the store for AI. Who you are, where you ship and how returns work. Few agents read it so far, but it takes minutes to add.

Structured data

Price, availability, shipping, returns, GTIN and ratings in schema.org. Google uses them directly and they help AI search too.

Specs as data

Dimensions, coverage or material in metafields, not only in the description. The agent can then work out how much the shopper needs.

Feeds for every channel

Google Merchant Center, comparison sites and marketplaces from one catalog through our Feedflock.

Access for AI bots

robots.txt lets AI bots such as GPTBot, OAI-SearchBot and ClaudeBot read the catalog. Checkout stays closed to them.

$ curl -s jmbonline.cz/llms.txt

# JMBonline.cz

## Agent & Crawler Access

- [UCP discovery](https://jmbonline.cz/.well-known/ucp)

- [MCP endpoint](https://jmbonline.cz/api/ucp/mcp)

$ curl -s jmbonline.cz/.well-known/ucp

{ "version": "2026-08-25",

"capabilities": ["catalog.search", "cart", "checkout", "buyer_consent", …],

"payment_handlers": ["shop_pay", "google.pay", "card"] }

→ search_catalog { "query": "PIR deska 100 mm" }

← termPIR AL λ 0,022 PIR desky 2 400 × 1 200 mm · 100 mm · 1 514 Kč · InStock

→ create_checkout { "line_items": [{ "quantity": 14 }] }

← 21 196 Kč · waiting for the shopper to confirm

Agents ask the store directly

An agent doesn’t have to browse pages like a person. The UCP profile tells it what the store can do, then it searches the catalog and starts a checkout through MCP. This is how jmbonline.cz answers.

llms.txtUCPMCP

AI store audit

A fixed scope and a clear output. Nobody can guarantee more sales. We promise measurement, fixes and a comparison after 90 days.

Baseline

We measure how many visits and orders ChatGPT, Gemini, Copilot, Perplexity and Claude bring you today.

Visibility test

25 questions your customers would ask, in six AI tools. For each one you see whether you show up, at what price and who shows up instead.

Fixes ranked by impact

Product data, structured data, feeds, shipping and returns. We make the most important fixes straight away.

Report after 90 days

The same questions and the same measurement again. You see what changed.

Visibility testMonth 1 · sample

How do I insulate a 40 m² attic?
ChatGPTGeminiGoogle AI ModeCopilotPerplexityClaude
Cheapest 100 mm PIR board
ChatGPTGeminiGoogle AI ModeCopilotPerplexityClaude
Facade paint for damp walls
ChatGPTGeminiGoogle AI ModeCopilotPerplexityClaude
Tile adhesive with free shipping
ChatGPTGeminiGoogle AI ModeCopilotPerplexityClaude

You showed up in 7 of 24 answersYou showed upA competitorNo recommendation

Sample output, made-up data

What you get

The visibility test table, a list of fixes ranked by impact and, after 90 days, a report with the same questions. You can have the test repeated every month.

BaselineVisibility test90-day report

Get an audit

Your team can work with AI too

A store with clean data can be managed in a conversation with AI. We set up the rules so nothing breaks.

Our apps inside Claude and ChatGPT

Feedflock, Charm, Globe and Payflow each have their own MCP connector. Set up feeds, loyalty, shipping and payments in a conversation.

Bulk data edits

AI fills in metafields, availability or FAQs through the Shopify admin. We prepare field names and rules so it gets them right.

Nightly backup

Products and metafields are saved every day. If a bulk edit goes wrong, we put them back.

FAQ

Do I need Shopify Plus?

No. Agentic Storefronts, UCP and structured data work on the regular plans too. JMBonline runs on the Shopify plan.

Can an agent pay without the shopper?

No. The agent prepares the cart and checkout, but the shopper always confirms the payment.

Does checkout inside ChatGPT work in my country?

Paying inside the chat is for US shoppers only today, and nobody has announced a date for Europe. ChatGPT sends the shopper to the store’s own checkout. Agents already read and recommend stores everywhere, so good data pays off now.

What is UCP?

The Universal Commerce Protocol. An open standard AI agents use to search a store, fill a cart and start a checkout. Shopify exposes it to stores through MCP.

Does it help SEO as well?

Yes. Google reads structured data, FAQs and clear descriptions just like AI does. The same work helps in search and in AI Overviews.

Where do we start?

With an audit. We check what an agent finds about you today and what is missing. You get a list of changes ranked by impact.

Find out what AI agents know about you

We look at your store the way an agent does and send you a list of changes.

Get a store audit Send an email

01Send us your storeYour store URL and what you mainly sell.
02We test you in AI tools25 questions in six tools. You see who shows up instead of you.
03You get a list of fixesRanked by impact. We make the most important ones straight away.